In the annual ranking of German performance marketing agencies, moccamedia impressed in several categories and once again secured 4th place in the overall ranking.
In the sub-rankings “Industry / Automotive” and “Ad format cost-per-lead” we dominate the ranking and once again take 1st place! In the newly introduced category “Social Media Advertising”, we also enter directly at 1st place as the leading agency.
“Relevance through intelligent use of data is becoming the decisive success factor. CPL is developing into the central indicator of data-driven marketing management. Clean data, precise tracking and needs-based targeting along the customer journey create sustainable sales success.” This is how Christian Backes, Director Media Intelligence, describes moccamedia’s formula for success, which has made us a fixture in the top 10 of performance marketing for years and enabled us to continuously improve both in the overall ranking and in the subcategories in recent years.
The ranking compiled by the trade medium iBusiness is an important industry barometer and has provided a reliable annual overview of the most successful digital marketing agencies in Germany since 2001.
Last year, the 72 most important German performance marketing agencies generated around 4.5 billion euros in performance billings. That is an increase of 16.5% compared with the previous year, and the signs continue to point to growth.
More information: https://www.ibusiness.de/performance-ranking/
